Brand console
Channels
Where your shoppers buy you, and where they found you first.
All channels
Each store or marketplace your sales came through, with shoppers, orders, spend and its share of your spend. Order channels come from connected store accounts. When shoppers also connect a bank or card, card purchases from the brand's own stores and other retailers are added, split into in store and online.
Where shoppers found you first
For each shopper, the channel of their first purchase from you. This tells you which channel brings new shoppers in, as opposed to which one they reorder through.
Buying in more than one place
How many of your shoppers buy you in more than one channel, and how many buy you in person.
Note
Today, connected stores are Amazon, plus a bank or card through Plaid. Target and Walmart are coming next, so early pilots will lean heavily on Amazon.